📣 75K Substack Newsletters Analyzed!
'2024 Understanding Substack Landscape Report' is ready and free to read
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Hey everyone,
I’m thrilled to announce that “2024 Understanding The Substack Landscape Report” is ready and free to read!
This one-of-a-kind report provides valuable insights derived from an analysis of 75K Substack newsletters.
With this report, we aim to:
Provide a clearer picture of the Substack landscape
Explore newsletter operators’ behaviors
Identify opportunities within the newsletter market
What you will explore in our report
Number of active & inactive newsletters
Number of new launches
Subscriber ranges comparing paid, free and active newsletters
Preference of publishing frequency comparing paid, free and active newsletters
Average paid subscription prices across subscriber ranges
Number of creators behind newsletters
Usage of Substack Notes
Usage of Substack Recommendations feature
Most preferred social media channels by newsletter topics
I hope you find this report useful and that it sparks new ideas and opportunities for you.
A Few Key Highlights from The Substack Landscape Report
Language Preference
87.2% of the newsletters are in English, which is the biggest group.
Publishing Frequency
Monthly publishing is the most preferred frequency (24%) followed by weekly newsletters (21%)
Paid Subscription
36% of the newsletters offer a paid plan, which makes up 27K newsletters.
Active Newsletters
There are 41K active and 34K inactive newsletters.
Average Paid Subscription Prices
Among 20K active newsletters that offer paid subscription, the average subscription prices are:
Avg. Monthly Price: $10
Avg. Yearly Price: $96
Avg. Founding Price: $310
Top 3 Newsletter Groups
When we look at subscriber range and publishing frequency together among, the top three largest groups:
1K-2.5K subscribers & weekly (15.1%)
1K-2.5K subscribers & multiple times a week (10.5%)
1K-2.5K subscribers & monthly (9.8%)
Substack Notes
56% of all newsletters shared at least one post on Substack Notes.
These are just the tip of the iceberg. Read the full report now to uncover all the insights.
👉 Do you want to reach 2,900 newsletter operators & enthusiasts?
Thanks for reading, and don’t hesitate to reply if you want to contact me.
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